Skip to content

Games and engagement for African apps and brands

Eureka puts local, ready-made games inside your app. Your users play while they wait, earn rewards you control and come back more often. Brands get a place in a game world people choose to spend time in.

Book a demoSee the platform
Or play Danfo Run, our first game(opens in a new tab)
Move to collect the coins

Proven on our own game first: Danfo Run reached 124,000 players in its first week with zero ad spend.

Working with

The platform

Every product runs in the browser, so it opens inside your app with no download and no app-store review.

Engage · How it works

Your users already open your app every day, then close it the moment they are done. Engage gives them a reason to stay, and to come back.

  1. 01

    Add a play button

    Open our game in a web view from anywhere in your app: the order screen, the trip screen, the home tab.

  2. 02

    Your users play

    Short, local games built for two-minute waits, with your brand on the streets of the game world.

  3. 03

    They earn your coins

    You set the rewards and fund them. Vouchers are issued in your own system, so they are spent with you.

  4. 04

    You see the lift

    Every week: sessions, time in app and coins redeemed, so you know exactly what it is doing for you.

No download, no review

Games run in the browser. Nothing new for users to install and nothing for the app stores to approve.

Built for real phones

Designed for the mid-range Android phones and patchy data most of your users actually have.

Your rewards, your rules

You decide what coins are worth and what they unlock. We never hold your users’ value.

Cheat-resistant

Every run is checked on our servers. Fake scores are rejected and cheaters banned, so rewards go to real players.

Your brand in the world

Your logo on the buses, your colours on the billboards, your name on the daily event.

Fresh every day

Daily themed events, streaks and weekly leaderboards keep players coming back without extra work from you.

Ads · For brands and agencies

Young mobile users scroll past banners. In a game, your brand is part of the street they are driving down, again and again.

A street in an Eureka game lined with shopfronts and signboards that brands can ownYour brand here
  • 01

    Billboards and shopfronts

    Your creative along the routes players drive on every run.

  • 02

    Branded vehicles and riders

    Buses, bikes and riders wearing your brand through the city.

  • 03

    Sponsored daily events

    Own a day: double coins, a themed challenge and your name on it.

  • 04

    In-app ad slots

    Placements around the game for direct response.

Category exclusivity: one bank, one drink, one telco per game world.

Custom games

Launching in a new city? Running a campaign? We will build a short game around it, designed, built and launched for a fixed fee.

  1. A

    Brief and concept. Your goal, your audience, your city.

  2. B

    Build. Our team makes it on the same tech behind Danfo Run.

  3. C

    Launch and run. Inside your app or on its own link, with weekly reporting.

Industries

  • Food delivery

    Fill the wait between order and doorbell. Coins become a discount on the next order.

  • Mobility

    Something to play in traffic. Rewards that become a cheaper ride next time.

  • Fintech

    A reason to open the app on days with nothing to pay. Coins as cashback or airtime.

  • E-commerce

    Daily games that bring shoppers back between purchases, with vouchers for your store.

  • Other industries

    Telcos, banks, media, FMCG and more. If your customers wait, scroll or come back often, there is a game for them.

    Tell us about your industry

Working together

Start a pilot
  1. Step 1

    A call

    We learn your goals and where a game fits in your app.

  2. Step 2

    Go live fast

    A low start fee and your brand in the game within weeks.

  3. Step 3

    Agree what counts

    Sessions, time in app and redemptions, agreed up front.

  4. Step 4

    Price on results

    After 60 days, the numbers set the plan.

Danfo Run: a yellow danfo bus on a Lagos street at dusk

Case study · Our own game

Danfo Run: the engine behind the platform

We built and launched our first game to prove people will play local games, and come back to them, with zero ad spend. Partners get the same engine, the same anti-cheat and the same daily-event system.

players in under two weeks
190K+
runs played
1.2M
average play time per player
11 min
players came back for more
70K
Play it at danforun.com

Do we need to update our app?

Usually not much. The game opens in a web view from a button or banner you already control. We walk your team through it on the first call.

Who pays for the rewards?

You do, and you control them. You set what coins are worth, and vouchers are issued in your own system.

How do you stop cheating?

Every run is verified on our servers. Fake scores are rejected and repeat cheaters are banned.

What does it cost?

Pilots start with a low fee. After 60 days we set the price together, based on the results we agreed at the start.

Can the game carry our brand?

Yes. Your brand can live in the game world, own a daily event, or get a custom game built around it.

What data do you collect?

Only what we need to run the game and report results to you, under a data agreement with you. Our privacy policy at eurekastudios.co/privacy explains how we handle website data.

The company

We build the games, and the platform that brings them to the apps and brands Africa uses every day.

HiringSee open roles
  • Opeyemi Adeniran

    Opeyemi Adeniran

    Co-founder and CEO

  • Ayoola Oni

    Ayoola Oni

    Co-founder and COO

  • Abdulhamid Hassan

    Abdulhamid Hassan

    Investor and advisor

Tell us about your app or brand. We will show you the platform and how a pilot would work for you.

hello@eurekastudios.io